Director of China lighting academy’s advisory committee BingShuKui, do the products don’t do anything at all, must have their own card and fist products, one or two lamp did very well, very professional to attract eyeballs, actually will bring up other products. The strength of an enterprise is limited, can’t do all the lamps and lanterns, but product positioning must be clear
China’s semiconductor lighting/LED industry and application of league secretary-general off white jade, points out that in terms of the development of the enterprise to choose, according to the characteristics of enterprise do “individual champions” in some ways, and not so wide spreading to do “all-around champion”, we are doing great, do, I still hope to do best on the front.
Foshan lighting association wu yulin in his blog, when it comes to the development of small and medium enterprises in the future, points out that only through a single targeted products and series, in the chaos of the market to occupy a unique field belonging to the enterprise. Do fine and stronger product to resist by other competitors, in the field of their own products and a place in the market, also can grow.
Do the sheet is tasted, also easy to form scale economy, reduce production cost, improve product performance. Make the product more market competitiveness.
LED enterprise – four two dial the daughter
Merger integration trend from last year has been appeared, the joint between several large enterprises but also accelerated the merger integration trend of the industry. Obsolete and backward production capacity, mergers and acquisitions from market environment, form several leading enterprises with domestic and international competitiveness is the inevitable trend of the industrial development. In the thousands of companies “red sea” fight alone in the market competition, all tests the real power of an enterprise. Chinese enterprises’ way of thinking is used to head of a dog than the tail of a lion, “do not do PND tail-on”, often to the united way is not too cold. But in emerging markets LED, for many small and medium-sized enterprises only “zero base”, feeling the stones across the river sometimes is inferior to borrow on the shoulder, “giants” will go less detours on the path of development.