Hanging on the color television enterprise finally landed the sword of Damocles, south Korean companies trying to eliminate the difference between the OLED and LCD, quick to reduce the price. LCD will be replaced by the OLED industry autumn the harbinger of more and more obvious. Such a move caused a panic in the trade.
LG surface TV fell thirty percent
South Korea’s LG electronics said, recently, the south Korean enterprise will bend the OLED TV South Korea market price by 30%, from 15 million won to 10.9 million won ($9788).
It is reported, compared with the traditional flat TV, OLED screen surface increases the visual Angle, so even if the audience is in the off center Angle, viewing effect can still be guaranteed.
Cut prices although not small, but as a color TV panel upstream providers LGDisplay aspect is very low-key, LGDisplay public relations vice President qiu escape, points out that although for color TV sets, the panel of the big head, but the price should be lower machine manufacturers marketing actions itself. The surface of OLED are not available at the moment to the popularization of big price cuts, but with the gradual mature of OLED technology, as well as the market demand, the price of the machine is bound to decline. The personage inside course of study is generally believed that once the OLED prices down, the life of the LCD TV will be rapidly reduced.
Enterprises to extend the life of the LCD
OLED has long been high above the price is the biggest comfort to LCD market enterprise. Liang Qichun TCL vice President has said that the current OLED technology is not perfect, there is another important problem is expensive. Samsung and LG OLED TV often sells tens of thousands of dollars, and with the size of the LCD screen only costs $1000, 15 times.